Vivian Jackson

Top 10 Visual Trends for 2016

Blog Post created by Vivian Jackson on Dec 2, 2015

The eyes have it! Customers want to see what is being offered but not just product pictures, but pictures that catch their attention, tell an engaging, relatable story.

 

A few interesting takeaways:

  • Ineffective or inefficient use of creativity = low confidence in visual strategy (#2)
  • Visual strategy for mobile devices is lagging (#5)
  • Copycat vs innovation (#6)

 

As a last comment, take a look at the barriers to success.

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